Super Bowl Ad Stars Kids With Disabilities

A commercial airing during the Super Bowl will feature a group of children with disabilities and hype a product geared toward them.

Microsoft said it will run an advertisement during the fourth quarter of Sunday’s big game on CBS promoting its Xbox Adaptive Controller.

A version of the spot that’s already available online shows children with various disabilities and their parents talking about how the adaptive device has helped level the playing field. During the Super Bowl, a condensed, 60-second version will air.

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